Welcome to Web Poynor. We have been developing software for business, government, and education for 40 years. Since 1999, we have concentrated on developing data-based Web solutions.
We create custom Web site projects, providing a full range of
e-Commerce, database, content development,
and graphic services. Our sites attract attention, add value, and set our customer's messages apart from their competition.
We have the skills, the technical solutions and experience to create an effective site that meets your unique needs. Unlike many developers, we work from your requirements forward, rather than trying to retrofit a general-purpose system to meet your needs. Please contact us to discuss your project and learn what we can for you.
Hugh Poynor taught e-Commerce at the University of Texas at Austin for five years and has over 40 years in software development and management. Lee Poynor provides communication, content development, information flow, and graphic design for our projects.
What Web sites do
You may not be aware of how versatile the Web has become. It has created new forms of commerce that are causing the Web to evolve even further. Web alliances and partnerships have transformed sole-source business into a broader enterprise. Here are some ways the Web can help a company (or other organization) today.
Heighten awareness of company and mission
Shape the company/product image
Influence opinion and distribute news
Enhance company/product loyalty
Describe services and how to obtain them
Increase brand, model, features, and size awareness
Provide information and referral among partners
Provide an online sales revenue channel
Direct customers to nearby outlets for in-store shopping
Reach an audience for market research surveys
Create a platform for launching new products
Reduce expense of customer service
Increase services without increasing costs
Provide a clearinghouse for sharing common information
Gather information through online questionnaires
Administer tests
Entertain with music and videos
After a Web site is complete
When your Web project is complete, you should add its URL to these standard paper items.
Business cards
Letterhead
Yellow pages
Business checks
Invoices
Sales receipts
Packaging
Classified ads
Newsletters
Announce the site in standard promotional efforts and register it with search engines.
Answering machine message
Logo near your facility entrance
Ball point pens
Direct mail items
Radio and TV spots
Press releases
Ads or lap cards in magazines
Our working principles
Specify concrete objectives for the site
Identify (a) what visitors want and (b) expect from the site
Organize and refine page content around (a) & (b)
Structure pages that support a clearly organized site
Help readers find information quickly and easily
Use meaningful headings frequently
Make sure nothing important is more than 2-clicks away
Work on appearance after finalizing and structuring content
Strive for coherence and consistency
Build search engine hot spots: meta, title, heading and link tags
Speak the intended user's language
Use the second person, active voice,
Expect visitors to scan, not read
Get organized, write clearly, be brief
Use an inverted pyramid structure: put conclusions first
Don't dilute information by saying too much
Use half the words you would on paper
Omit needless words
Closely follow accepted rules of writing
Write, rewrite, and spell check
Completed projects
OppositeStrengths.com
HFpoa.com
ArborClub.com
GaeasTears.com
ClassAnytime.com/cis3312
ClassAnytime.com/mis310
ClassAnytime.com/mis333k
OppositeStrengths.com
Explore your own personal strengths and learn how to improve your business and personal relationships. The Opposite Strengths theory grew from the popular work of two organizational psychologists who have developed their theory over 40 years of consulting and training.
Participants in one- and two-day seminars use OppositeStrengths.com to complete questionnaires, network with other participants and colleagues, and to provide analysis and reporting. Seminar organizers use the site to enroll participants, monitor their networking activities, and print statistical reports for use during seminars. An expert system was written to generate personal and relationship reports. The site has an extensive database, credit card processing and sales analysis.
OppositStrengths.com came up second in the list in a Google search for "opposite strengths". Because there are usually hundreds of thousands of results listed, being top ranked greatly helps a site get noticed and brings traffic to the site.
HFpoa.com
This is the Web site of the Heron's Forest Property Owners Association.
Heron's Forest is a community of 184 homes in southern Pensacola, Florida.
Built beginning in 1998, the development has a five-acre nature conservancy, a
swimming pool, tennis courts, and beautifully landscaped common areas.
The Web site includes: a custom search engine for seeking information on deed
restrictions and community policies; a timely community news; links and
contact information for the property manager; archived material on topics of
community interest (e.g., Hurricane Ivan in 2004); and an automated means of requesting
supplies from the property manager. Residents contribute fresh content to "Chefs
Corner," "Gardening notes," and "Business &
Services" pages. The latter page helps residents find local vendors that
have earned high regard by doing good work (painting, landscaping, computer
repairs, and so forth) for other residents. A side effect of HFpoa.com is increased
communication among neighbors.
Hugh, as a former Heron's owner and board member (and developer), we wanted so much and failed several times to get a community web and news network going. I have never, never seen anything close to the Pulitzer you have created. Keep up the great work. Regards, Dick Baker
HFpoa.com came up first in the list in a Google search for "Heron's Forest". Because there are usually hundreds of thousands of results listed, being top ranked greatly helps a site get noticed and brings traffic to the site.
ArborClub.com
The Arbor Club Apartments are located in central urban Pensacola. Prospective
residents can see detailed floor plans and pricing, a list of amenities,
photos, and a map to the property. They can also review information on renter
qualifications and how to rent, and they can print rental applications and
pet permits. Residents can use the Web to enter repair requests and make
personal announcements (which are screened by staff). The site also offers a list
of important area phone numbers and information on area schools and recycling
centers.
Through the 'back-office' component of the Web site, the apartment
manager is able to control much of the information which appears online (office
hours, phone numbers, e-mail address, prices, deposits, fees, and
availability of units). Management also screens announcements and controls a database
housing repair requests.
ArborClub.com came up fourth in the list in a Google search for "Arbor Club". Because there are usually hundreds of thousands of results listed, being top ranked greatly helps a site get noticed and brings traffic to the site.
GaeasTears.com
Gaea's Tears
is a novel by Morgan Law that defies placement in any one genre. Horror,
suspense, sci-fi, occult, fantasy, and even romance 'readers'
will all find themselves at home. The story is gripping, and the characters
capture one's emotions. Avid readers of the spooky stuff with things that go
bump in the night should definitely take a look. GaeasTears.com allows
visitors to read a brief description of the book, get a look at Alyson Hill's
powerful cover design, and link either to Amazon.com or the publisher's direct
Web site to order a copy of the book.
GaeasTears.com came up eighth in the list in a Google search for "gaea's tears". Because there are usually hundreds of thousands of results listed, being top ranked greatly helps a site get noticed and brings traffic to the site.
ClassAnytime.com/cis3312
This large, interactive Web site was developed by Dr. Hugh Poynor for
teaching his upper-division college students to design and develop
Web projects. Pedagogical innovations within the site, termed
"active-learning pages," make the most of the
Web's potential for providing colorful, lively learning activities and
powerful information lookup.
The site contains 44 chapters (Web pages) averaging 3000 words each, 150
support pages, and 610 graphic images. Extensive navigational aides include a
dedicated site search engine, a site map with 1290 hyperlinks into the site,
and extensive pull-down menus.
Use of this Web site as the core teaching and learning tool supports
teaching by providing clear topic outlines and working examples for lectures.
Because students have built-in lecture notes available on the Web, they can
pay closer attention during lectures. More important, the content is
carefully structured to provide advanced organizers and opportunities for
students to apply, reinforce, and integrate new material online with
immediate, explicit feedback. A total of 104 active-learning checkpoints, 22
live tryouts for student markup, and 385 randomized multiple choice mastery
questions (scored online) are embedded in the content. Enhancement of
traditional instructional methods with the new Web technology increased
teaching/learning efficiency so much that several topics could be added to
the course.
ClassAnytime.com came up first in the list in a Google search for "class anytime". Because there are usually hundreds of thousands of results listed, being top ranked greatly helps a site get noticed and brings traffic to the site.
ClassAnytime.com/mis310
Developed by Dr. Poynor for use
in his college course titled Introduction to Management Information Systems,
this Web site provides students with an overview of the influence and
strategic role of MIS technology on business. Key computer and information
systems concepts are covered, and the most popular software tools currently
available are described. Emphasis is placed on using
technology to deliver business solutions.
ClassAnytime.com/mis333k
This site was constructed by Dr.
Poynor to support his college course titled Introduction to Business Systems
Development. (MIS 333k). This is a systems development class that uses
Microsoft's Access database, Visual Basic, xhtml, and ASP. Because the
course deals with advanced object oriented concepts, course
work in database concepts and introductory programming are required
prerequisites.
The extensive online reference materials (SQl syntax, DOA-ADO recordsets,
combo & list box techniques, and lecture notes)
attract traffic from all over the world to the site.